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Rainbow Sticks: Why McDonald’s Sells Colorful Fries

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If McDonald’s sells colorful fries, it has something to do with Pride Month and the LGBTQ+ community. What you should know about the three different fries variations, the Rainbow Sticks.

Pride Month: That’s why McDonald’s is selling colorful fries

From May 23 to June 5, 2022, there will be “Rainbow Sticks” in restaurants of the fast-food chain. These are colorful fries that are supposed to stand for the diversity of society. McDonald’s not only wanted to make money with it but also wants to take a stand against any form of discrimination.

  • The Rainbow Sticks cost a little over 3 euros and, according to the manufacturer, have 362 calories at around 160 grams.
  • What the Rainbow Sticks are made of: The colorful fries are made from sweet potatoes, parsnips, and beetroot.
  • Sweet potato fries ingredients: Sweet potato 86%, coating 8% (rice and corn flour, modified potato starch, potato dextrin, salt, raising agents: diphosphates and sodium carbonates, stabilizer: xanthan gum, coloring: paprika extracts, curcumin), sunflower oil
  • Parsnip fries ingredients: parsnips 86%, coating 8% (rice and corn flour, modified potato starch, potato dextrin, salt, raising agents: diphosphates and sodium carbonates, stabilizer: xanthan gum, coloring: paprika extracts, curcumin), sunflower oil
  • Ingredients of the beetroot fries: beetroot 86%, coating 8% (modified potato starch, rice flour, potato, and tapioca dextrin, salt, raising agents: diphosphates and sodium carbonates, stabilizers: methylcellulose and xanthan), sunflower oil
  • McDonald’s is the main sponsor of the Christopher Street Day Festival in Cologne in 2022.
  • The group is supported in the campaign by the drag queen Candy Crash.
  • As early as April 2022, McDonald’s Germany became a member of the Diversity Charta. V. announced.
    Pride Month takes place annually in June.

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Written by John Myers

Professional Chef with 29 years of industry experience at the highest levels. Restaurant owner. Beverage Director with experience creating world-class nationally recognized cocktail programs. Food writer with a distinctive Chef-driven voice and point of view.

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